There are those that will tell you that you should just worry about your content and social media marketing; that SEO really isn’t all that important. Listening to these schools of thought just may be a sure fire way, in the end, to drive you out of business. SEO is, and will remain, the overall […]

Recently, Google rolled out the final update of its Penguin algorithm. They have dubbed it Penguin 4.0 and there are some serious changes that all businesses need to know about with regard to their SEO marketing programs and efforts. Many websites were removed from Google SERP’s after the first Penguin launch because they were using […]

As they say, what you don’t know could hurt you. Nothing could be more true when it comes to the two giants of the world wide web. The search giant and the social media giant are two places you need to get familiar with if your business is going to succeed these days. Here are some stats […]

Search engine optimization has become so crucial to the survival of your business that you really can’t do it by yourself anymore. Sure, you could get an intern because you’re looking to save money. But, what are really saving? SEO marketing is the future of your company. It is an investment in your future, not […]

Online marketing strategies are created to help drive traffic to a business’ website, and an important aspect of this intricate plan is blogging. Blogging creates trust between your business and customers, builds credibility for your products or services, gives resources to new and returning readers, and can solidify your brand/tone. Whether your considering blogging, have […]

Google has been around for over 17 years, but it is hard to imagine a world without it. As Millennials move into the business world as consumers and working professionals, it’s becoming increasingly important for internet marketing firms to cater towards SEO and a better understanding of Google’s algorithm updates as they occur.   For […]

One of the most important factors that search engines, especially Google, take into consideration are backlinks. Acquiring quality backlinks to your site must be an integral part of your SEO marketing and methodology. Backlinks, simply, are other sites that offer a link to your site. The higher quality sites you get to link back from, […]

You need your SEO marketing efforts to work for you. But are they really? Are you doing the things you think you need to do and finding out that they are not producing the ROI you are looking for? If you haven’t been paying attention, or if you have been ignoring, Google’s recent algorithm updates, […]

Most companies these days are concerned with their SEO efforts as they rightly should be. Most SEO marketing efforts tend to hone in on content especially articles and video. One area that can greatly enhance your marketing effort concerns is the images you post. Can you really make your static images work for you? Can […]

Google has released the newest algorithm update they call Phantom. It has been in place for only a short time but many businesses are already noticing some SEO marketing ranking changes and anomalies. It has been aptly named as there was no warning from Google that they were about to adjust the rules of the […]