internet marketing

Being successful at social media marketing encompasses may things but the major reason you are out on the social media platforms is to build trust and to drive traffic. If your social media marketing strategies are not currently doing this, then you need to discard them and begin over again. In order to drive traffic, […]

These days, business moves at the speed of light. If you are not traveling that fast, if you are not on top of everything it will take for your business to be successful, you will quickly become overwhelmed by your rivals. Perhaps the most important part of your SEO and social media marketing success is […]

For B2B companies, social media marketing needs to be a bit more intensive than it is for those B2C companies. If your conversion rate isn’t what you would like it to be out in social media land, then perhaps it is time for a new strategy because the one you have been using doesn’t seem […]

The whole idea of your SEO and social media marketing investment is to drive traffic and have that traffic stay on your site long enough to buy something. You may be driving some serious traffic but are your visitors leaving as soon as they get there? If they are, then something is amiss at your […]

Your SEO marketing efforts need to pivot toward mobile marketing and it needs to do it quickly. If you haven’t already begun optimizing for mobile, you are already so far behind that it is going to take you a while to catch up. There are several major reasons for your company to be reaching a […]

The notion that the customer is always right has been around for over one hundred years after it was created by the owner of a department store in London back in 1909. Since, then, it seems as if this foolishness has become a mantra in business but, in reality, it ends up hurting your business […]

Every small business knows by now that the chances of survival these days without any manner of online marketing is just about zero. The challenges are everywhere, especially when you are first starting up. There is so much to consider and getting your SEO and other online marketing efforts up and running can be a […]

Ecommerce has been poised to explode for a long time as more and more people, especially the demographic under the age of 55, are buying online. In fact, current research has their numbers at well over 70% preferring to shop on line rather than head to their brick and mortar retail locations. However, too many […]

Credibility with your potential customer base, as well as in your industry and profession, is something you need to have but it isn’t always an easy thing to obtain. There really are few better ways in which to build your business and your brand. For the wider community to see you as trustworthy and credible, […]

No business wants to become irrelevant, or worse, invisible. Once those things begin to creep in, it is nearly impossible to stop the downward slide. The way to prevent that is to diversify your marketing efforts, from your SEO to your social media, and to build links and audiences that will consistently drive traffic for […]