internet marketing

Wondering about the benefits of digital marketing? Here are the answers.

When it comes to video marketing, most small businesses know that it is a long term strategy designed to enhance their brand and to drive traffic and sales. But, there are those who just don’t seem to give video its proper due. It  has proven to be one of the most effective marketing strategies that […]

For a small and growing company, nothing could be more important than a solid social media marketing strategy. The social media scene,  however, can be an elusive and ever changing and it becomes a huge challenge to stay abreast of where your business needs to be. In some recent research released by Sprout Social, it […]

Small businesses in the US continue to struggle with both an uncertain economy and stalled growth strategies. While inflation remains the major concern, finding workers to fuel potential growth is beginning to become a long term challenge. Many small companies are poised to grow and expand but simply are unable to find the needed workers […]

The very life’s blood for any business or company is the customer. Without them, you won’t have a business for too long. The challenge is, quite often, understanding why the customer is loyal to you and how to keep them forever loyal. Some recent research from Zippia, focuses in on that and has come up […]

Can the quality of your customer service actually determine the future success of your company? There are many who say a resounding yes. Keeping your customers satisfied, and building your brand awareness and reputation, is no easy task. Knowing what they really need and want is what will lead to exceptional customer service. In some […]

As we head into a new year, it an be challenging for a small business to stay optimistic as conditions and strategies continue to shift. Knowing where things currently rest, and where they may be going can be, can also be a challenging situation. In a recently published report issued by the US Small Business […]

When trying to elevate your brand and drive traffic, social media marketing and selling just may be the most effective strategy your business has. But where to begin and how to continue? Knowing the current state of social media marketing and selling can be a place to start with regard to establishing a long term […]

The challenges you face everyday as an entrepreneur and small business owner can be quite daunting. Running a small company isn’t just about you and your product or service. It is, also, about your employees. If you can bring them in, get them to work as a team, get them to understand that they are […]

Most successful companies invest in their online marketing strategy especially when it come to search engine optimization. But, are search engines all that critical to your long term success? Having a clear understanding of what the search engines are, especially Google, and how your potential clients and customers interact with them, could be some critical […]