Local Internet Marketing

Voice search as a marketing channel has begun its slow and steady assent toward dominance. According to the latest research, including research done at Google, more than half of consumers are currently using some manner of voice search with slightly over 80% of them accessing voice search from their cell phones. Voice search right now […]

You can’t learn anything by continuing to talk. In fact, while most people look like they are listening, all they are really doing is waiting for another opportunity to talk. So, stop talking so much and start listening more. It is how you connect. It is how you really discover what is on everyone’s mind. […]

Too many small business let sales opportunities slip away because of a lack of pursuit regarding inbound traffic. Some recent research has revealed that small companies are spending almost $4,000 a year per sales rep for technology support. Perhaps there is too much technology and not enough human interaction? Too much automation and not enough […]

Speed is everything when it comes to your online presence. Recently, Google has, once again, decided to dictate the course of business with a new speed update that is related to their beloved “user experience” concept. Basically, Google has declared that your rankings will suffer if someone clicks onto your site and then returns almost […]

Live chat is becoming more accepted as an integral part of the sales process regardless of what the company sells. The public embraces the concept more every day and many companies have begun to migrate away from the robotic chatbots and replaced it with live chat. Now, the question becomes: what if you decide to […]

We are at the halfway point of 2018 and already the marketing stats are pouring in. It can get to be a rather confusing playing field out there so research can always help to validate your marketing efforts and give you a sense of what everyone else is doing. The following stats concerning the current […]

Without an aggressive social media marketing plan, your SEO will suffer, your traffic will suffer and, in the end, your ability to make conversions will suffer. Reaching out and tapping potential business at your social media platforms has never been more important for the health and the growth of your business. The first approach, of […]

The power of video and live streaming has begun to dominate online marketing like never before. The reason for this is simple; it works and it is powerful. Building your brand these days is no easy thing and you need every edge you can get. One of the most effective ways in which to build […]

The very life blood of almost any business is the ability to generate leads. The only reason for your SEO, social media, and other online marketing is to drive traffic and secure those leads needed to make sales. Without an aggressive online lead generation program your company just won’t survive. The major challenge is, of […]

Pay per click (PPC) can be a tricky thing but, if done right, and combined with your current SEO marketing efforts, can drive some serious and immediate traffic for you. The critics and the nay sayers will tell you not to waste your time and money on PPC but, for most of them, they have […]