Local Internet Marketing

There will often come a time when a small business seems to be in a marketing rut. Traffic and conversions have remained about the same or have dropped over time and you and your team are struggling to determine what is going wrong. If you are a young company, you may not have a marketing […]

If much of your business comes through ecommerce sales, you are likely aware of how disappointing they can be at times. Consistency is everything in business and that can be no more true than through ecommere sales which can often become the proverbial roller coaster of a ride. The challenge has always been that you […]

The culture you have at your company is extremely important to your future success. Your business has a culture whether you recognize it or not and it greatly affects the way your business gets operated and whether it is productive or not. Those business owners and entrepreneurs that know what kind of culture they want, […]

With the highest engagement rate of any of the major social media platforms and a user base of over 600 million every month, Instagram has become one of the leading players for engaging potential customers. The challenge is how to stand out, how to be noticed so that your brand can begin to attract an […]

Your marketing strategies are the very lifeline of your business these days. One of the most effective ways to drive traffic and to make conversions is by the use of video. Most small business owners and entrepreneurs are intimidated by video and fear to venture out into it. Few can put together the quality video […]

Your SEO has been a critical component to your overall marketing strategy from the beginning. You have been diligently measuring your data and your analytics and your results seem to be where you want them to be. Can you actually make your SEO efforts more effective by concentrating more, perhaps, on a few substantial areas […]

For any business to survive these days, it must have a solid marketing plan in place if it looks to grow and thrive. There is your traditional outbound marketing which can encompass everything from your traditional SEO efforts to your social media marketing strategies. There is, however, inbound marketing which can actually be a more […]

In the ever shifting and evolving world of social media, there are a few trends that have crested the horizon that you need to prepare for. As you plan your SEO and social media marketing strategies for the coming year, here are some serious trends that will make themselves felt in the coming year. Some […]

Most small business owners and entrepreneurs hope to grow their businesses to the point where they become a major brand. If not on a national scale then at least on a regional scale. This is, of course, much easier said than done but there are a few strategies that have been used by the big […]

For B2B companies, social media marketing needs to be a bit more intensive than it is for those B2C companies. If your conversion rate isn’t what you would like it to be out in social media land, then perhaps it is time for a new strategy because the one you have been using doesn’t seem […]