Mobile SEO

Regardless of the size of the company, customers leave businesses every day. The truly tragic aspect of it all is that almost all companies have no idea at all as to why a customer or client has left them. What is more, most companies don’t even bother to find out. All they seemed focused on […]

Voice search as a marketing channel has begun its slow and steady assent toward dominance. According to the latest research, including research done at Google, more than half of consumers are currently using some manner of voice search with slightly over 80% of them accessing voice search from their cell phones. Voice search right now […]

You can’t learn anything by continuing to talk. In fact, while most people look like they are listening, all they are really doing is waiting for another opportunity to talk. So, stop talking so much and start listening more. It is how you connect. It is how you really discover what is on everyone’s mind. […]

Too many small business let sales opportunities slip away because of a lack of pursuit regarding inbound traffic. Some recent research has revealed that small companies are spending almost $4,000 a year per sales rep for technology support. Perhaps there is too much technology and not enough human interaction? Too much automation and not enough […]

Speed is everything when it comes to your online presence. Recently, Google has, once again, decided to dictate the course of business with a new speed update that is related to their beloved “user experience” concept. Basically, Google has declared that your rankings will suffer if someone clicks onto your site and then returns almost […]

When it comes to success, all that really matters is your definition of your success. The author and philosopher Ayn Rand seemed to see it best when she once remarked; “The question isn’t who is going to let me; it’s who is going to stop me?” Those that have truly succeeded according to their own […]

Live chat is becoming more accepted as an integral part of the sales process regardless of what the company sells. The public embraces the concept more every day and many companies have begun to migrate away from the robotic chatbots and replaced it with live chat. Now, the question becomes: what if you decide to […]

We are at the halfway point of 2018 and already the marketing stats are pouring in. It can get to be a rather confusing playing field out there so research can always help to validate your marketing efforts and give you a sense of what everyone else is doing. The following stats concerning the current […]

Without credibility, your business has little chance of success. Credibility is the key ingredient with regard to a business being able to develop and sustain trust. Too many small businesses and solo consultants are really not paying attention to the words and images they use in their online advertising and marketing efforts. Too often they […]

Sure, every small business and consultant is always on the hunt for prospects and new clients but the truly successful ones have one thing in common. Perhaps the most glaring success is that they were not one hit wonders. They were not successful overnight and they never churned and burned regarding clients and customers. The […]