Mobile SEO

For the consultant and the solopreneur, nothing can be as important as their social media marketing. Sure, your SEO is an ongoing and successful project but it is in the social media arena where you will have the best chance to shine and outrun your competitors. Recent research done at AdWeek revealed that over 90% […]

All of the research that tries to measure and evaluate confidence and productivity tends to point to one thing – emotional intelligence. When science has gone out to try and understand why some people are more confident, productive and successful than others, it comes up with emotional intelligence; the ability to have self control and […]

Staying on top of your ecommerce SEO and sales strategies is no easy thing. The key to success is getting them to hear you and then getting them to take action. Customer tastes and behavior are ever shifting these days so it is critical to stay abreast of the latest trends and behaviors that will […]

Video is here to stay. If it is not playing a huge role in your SEO and social media marketing then you are already way behind. According to statistics from the likes of Bloomberg and Tech Crunch, billions of videos are being watched everyday all across the web especially out at the social media platforms. […]

The challenging part of losing followers at your social media platforms is that you, quite often, never really know why. Recently revealed social research tried to zero in on why people are unfollowing certain brands while staying with others. It seems that those companies that are losing followers are all doing the same things. Perhaps […]

With regard to your website, there really is no more important facet than your product or service landing pages. All of your SEO, social media marketing and all other advertising and marketing strategies will be wasted if your landing pages are not good enough. What’s good enough? Good enough means they turn traffic into conversions. […]

A vital cog in the success of any SEO marketing machine is efficient and traffic driving pay per click (PPC) campaigns. Effective PPC campaigns are not as common as one might think especially among smaller companies. Missteps and outright disasters continue to happen despite careful planning. The challenge is that PPC will have a direct […]

For those businesses, of all sizes, who are engaged in ecommerce, any advantage they can get they must jump on immediately. There have been a few trends that have been developing recently that ecommerce companies need to recognize so as to stay ahead of their rivals. Technologies and certain strategies are always evolving and adapting. […]

As more and more traffic continues to come from mobile devices, it is crucial that small businesses and consultants turn their serious marketing efforts toward their mobile presence. A more formidable mobile presence will nearly guarantee that your ecommerce efforts will be rewarded with more traffic and conversions. Within the ext two years, the latest […]

Marketing industry research has consistently pointed to the long term benefits of running promotions on your social media platforms. All of the gathered research shows that 1 out of every 3 potential customers out there are heading to social media for furthering their research and to view opinions of companies and products. In addition, well […]