Online Marketing

You don’t have to know the latest marketing research stats to know that mobile devices are coming to dominate search as well as user preference. In fact, right know, mobile devices account for nearly 60% of all searches and that percentage only looks to grow in the coming year. The mobile game is fast and […]

As the new year dawns, so are certain marketing trends that you need to put into action. Aside from your SEO and social media marketing strategies, there are a few new marketing devices that are looking to come to the forefront this year. Your aim is to dominate your rivals and to reach potential customers […]

Getting a competitive advantage over your rivals means that you must come to dominate search in your industry or profession. It is not a simple process and it is one that you must be diligent about if you are to stay abreast of the constant changes happening in search. There is much involved but there […]

When it comes to considering a Pay Per Click (PPC) campaign for your business, it can get rather confusing. There can be many benefits to launching a PPC campaign but you have to consider a few things before you do so. While a PPC campaign can get you noticed and drive some serious traffic in […]

Even the best companies and small businesses can experience a social media situation where it seems like your whole brand will implode. Blunders and mistakes happen to the best of companies even when their social media teams are highly trained and experienced to handle any manner of situation. There are some key strategies to keep […]

Your online marketing strategy encompasses everything from your SEO and social media marketing to your content production and influencer marketing. If you are standing pat with what you have been doing, you will likely get run down by your rivals all during the coming year. Your online marketing strategies have never been more important to […]

Personal branding is no longer an option that entrepreneurs can choose to ignore. If you truly want to succeed, you must separate yourself from the crowd. Trust and name recognition continue to be the things that continue to lift the winners far above the struggling crowd. Image is everything and that, of course, starts with […]

Are you ready for some important shifts in the social media marketing arena? As always these days, things will move swiftly so you must have your social media marketing strategies ready so that you can turn these trends and shifts to your ultimate advantage. Video and AI will be more at the forefront than ever […]

As the new year approaches, there are a few marketing initiatives you need to launch and to have well in hand moving forward. Such initiatives will allow you to become leaner and meaner if your company isn’t already. These are not easily broken resolutions. These are actionable initiatives that will drive your company, and your […]

Perhaps the best weapon you have in your branding arsenal is a stirring and powerful video. Video will likely bring you your best ROI in the long run and video has proven an exceptional method for delivering your message as well as driving traffic. However, for a video to be truly effective with regard to […]