Search Engine Optimization

Getting a competitive advantage over your rivals means that you must come to dominate search in your industry or profession. It is not a simple process and it is one that you must be diligent about if you are to stay abreast of the constant changes happening in search. There is much involved but there […]

Since around seven out of every ten small businesses fail within their first two years of operation, it seems that there are a few rookie mistakes that you need to avoid if you wish to stay in the thirty percent who go on to grow and thrive. So, what do you need to do to […]

Even the best companies and small businesses can experience a social media situation where it seems like your whole brand will implode. Blunders and mistakes happen to the best of companies even when their social media teams are highly trained and experienced to handle any manner of situation. There are some key strategies to keep […]

Your online marketing strategy encompasses everything from your SEO and social media marketing to your content production and influencer marketing. If you are standing pat with what you have been doing, you will likely get run down by your rivals all during the coming year. Your online marketing strategies have never been more important to […]

Your website is your very lifeline to your customers and, of course, those sales. So many small businesses are not seeing the traffic they have been expecting at their website but don’t really seem to know why. Your website is your main marketing tool to attract, convert and to retain customers and clients. If they […]

Are you ready for some important shifts in the social media marketing arena? As always these days, things will move swiftly so you must have your social media marketing strategies ready so that you can turn these trends and shifts to your ultimate advantage. Video and AI will be more at the forefront than ever […]

Perhaps the best weapon you have in your branding arsenal is a stirring and powerful video. Video will likely bring you your best ROI in the long run and video has proven an exceptional method for delivering your message as well as driving traffic. However, for a video to be truly effective with regard to […]

Are you a leader or are you just a manager? You are the very top of the food chain at your company which means everyone looks to you for leadership. Being a leader doesn’t mean that you are the bossiest person around. It means stepping up and doing the things that need to be done […]

Your social media and SEO marketing efforts have always been an ongoing and ever evolving process. The speed at which business and life travels at these days means there really is no room or error. Too many small businesses and entrepreneurs forget that their social media marketing and branding efforts really are all about the […]

Google has recently announced, as well as launched, its new mobile first index. The emergence of mobile search has come to dominate SEO and social media marketing of late and will continue to do so well into the future. Google announced that it has launched their new mobile first index and is beta testing it […]