When it comes to your online marketing strategy, few things have the potential to generate tons of traffic more than your blog. In noted research, blogging has been found to be one of the top traffic and lead generators that can’t be ignored by any small business. In some recently released data from Optinmonster, blogging […]

Trying to stay a step or two ahead of the competition has never been more of a challenge for small and medium sized businesses. Looking for that special something, that unique edge, can also be a frustrating mission. But, fortunately, your business just may have a secret weapon that will move your business to the […]

Your brand is everything. It is how you present your company to your customers and, more especially, to your potential customers. The very future of your company depends on the success of your branding. There is plenty of recent research out there that reveals much for a savvy marketing team to take advantage of in […]

Every successful brand has a story to tell. Do you have one? Is it tight and coherent? Does everyone in the company know it by heart? The best brand ambassadors your business can possibly have are your employees. A recent research study performed by the global public relations company, MSL Group based in Paris, discovered […]

If there is one marketing weapon you have that can help you to compete, and beat, the larger competitors as well as the national brands, it’s content marketing. Your content is more than just the center of your SEO marketing strategy. It is the tool that can do so many things to make your business […]

There are those small businesses around who believe that they don’t need a blog at their website. Many claim that they can’t see any real and tangible value in it. They tend to say the same thing about SEO. These, sadly, are the small businesses that are way behind their rivals who have been posting […]

Recent marketing industry statistics continue to be consistent with what has been going on for awhile. When you get your employees to engage with the company’s branding strategies, the company’s image, SEO, and branding efforts are significantly increased. There are few greater weapons in your branding strategy than your current employees. Here are some recent, […]

Online marketing strategies are created to help drive traffic to a business’ website, and an important aspect of this intricate plan is blogging. Blogging creates trust between your business and customers, builds credibility for your products or services, gives resources to new and returning readers, and can solidify your brand/tone. Whether your considering blogging, have […]

Google has been around for over 17 years, but it is hard to imagine a world without it. As Millennials move into the business world as consumers and working professionals, it’s becoming increasingly important for internet marketing firms to cater towards SEO and a better understanding of Google’s algorithm updates as they occur.   For […]

Does your small business really need a blog? Will it do you any real good? The answer is an unequivocal – yes! If you do nothing else, having a blog greatly boosts your SEO marketing abilities and is the one most effective things you can do for the overall health of your SEO efforts.  It […]