Internet Marketing Blog

Ecommerce success depends largely on whether or not a business can project both credibility as well as trust. This is not an easy thing to do especially in today’s world where everyone is in a hurry and attention spans have shrunk to almost nothing. The challenge is that, for the consumer, there is a certain […]

The latest research from the Pew Research Center has been taking aim at the social media platforms and where, exactly, everyone is. Pew sampled over one thousand people to determine the social media platforms that are getting the most traffic and why. It also wanted to highlight the differences, if any, between adults and teenagers. […]

Your social media marketing efforts can be tricky enough without courting certain disasters you could have avoided. Social media is an excellent way for your business to establish and build its brand but it can also be a minefield from which there really is no return. This is an important and crucial part of your […]

You have worked hard to get your search engine optimization strategy to where it is paying off for you in terms of traffic and branding. But, perhaps lately you have been seeing a decline in traffic or are seeing your site slip a bit in the rankings. Before you make the mistake of blaming your […]

Customers and clients can be a fickle and demanding lot. Their expectations and demands can shift with the weather and it can often be quite a challenge for a company to keep up with what is currently happening. So, aside from the myriad of balls you must keep balanced in the air everyday, it seems […]

It has always been thought of as a good thing this multitasking thing. But is it really? The real truth of the matter seems to be that multitasking, while praised everywhere, actually means, in reality, that you are getting less done and the quality of your work is poorer. You may look busy as all […]

What often separates us from what we want is our ability to be mentally tough; our ability to stay focused on a goal until it is reached. It’s being able to perform under pressure. It’s being able to face certain fears and demons and stare them down. Most people, however, tend to avoid conflict. They […]

In the language of mathematics, a nano is one billionth of anything. While that hardly seems all that impressive, companies have begun to tap in to the marketing power of such a small number. Thus, the rise of the nano influencer. Companies of all sizes have long tried to harness the marketing power of influencers […]

Video is one of the most powerful marketing and brand awareness weapons you have. It must be fully integrated into your overall marketing strategy which includes your SEO and social media marketing efforts. When launching your videos out onto your social media channels, there are certain guidelines you need to keep in mind for them […]

Conversions are everything. It is the only reason for the existence of your website and your business. The challenge has always been to maximize your ROI with regard to the marketing efforts you are putting forth. This includes trying to maximize your conversion rate as much as you possibly can. So, how to maximize your […]