SEO

According to recent reports and research, most small businesses across the USA are not only optimistic about the economy, but are increasing their investment in their digital marketing. Some news and data coming out of the small business news and data site, The Manifest, reveals just how much confidence small business has in their SEO […]

While the basic foundations for your SEO and social media marketing will tend to stay steady over time, there is that technology and innovation that pops up when you least expect it to. As new innovations and strategies continue to make their presence felt, it can sometimes be overwhelming for a small business to keep […]

Your social media outlets can make or break your company with regard to reaching customers and responding to their needs. It is one of the best outlets you have for communicating with customers as well as handling any problems that may arise. The challenge for most small businesses is that when a customer makes contact […]

Believe it or not, email remains one of the most powerful weapons in a small company’s marketing arsenal. The problem is, it seems, that so few small businesses really understand it and are able to produce effective emails that drive traffic and make conversions. Who wouldn’t want the type of engagement that happens out at […]

Your marketing and advertising is everything to your business. Without it, you are going to disappear sooner rather than later. One of the great marketing dreams has always to somehow take you and your business and your content viral. Many lament the ability to go viral but it does appear that you can do it […]

Though only a mere 15 years old, the social media giant Facebook seems like it has been around forever. It has overpowered America, and most of the world, and can dictate just about anything it chooses to. The Pew Research Center took a month to do some extensive research into the Facebook presence in the […]

Social media may be, perhaps, your most effective weapon in all of your marketing arsenal. Your return on investment (ROI) is something that most small companies don’t seem to bother with especially as it relates to their social media marketing. When trying to get a handle on your social media ROI, it is best to […]

In business, and in life, credibility is something to be taken seriously. Far too many small businesses are not taking the time to consider if their website is both viable as well as credible. For potential customers and clients to take your site, and your business, seriously, the credibility must be in place The essence […]

It has been building slowly but surely for a few years now. Voice search is quickly becoming the go-to means by which today’s consumer are looking for what they want. Even recent research released by San Jose, California software giant Adobe Systems reveals that fully half of all searches these days are being done by […]

According to the latest research from the Washington DC based marketing research company, The Manifest, reveals that nearly 95% of all small businesses in the USA are not overly concerned with the two things that would actually allow them to reach what they have stated is their primary goal. A huge percentage of the 529 […]