Small Company Internet Marketing

One of the hardest business lessons that business owners must learn is that choosing someone in your company to step up and be a manager is no easy thing. Yet, the entire future of your business depends on your choices. Being able to manage is a mindset that people either have or they don’t. You […]

One of the most challenging of professions these days is that of the consultant. Some recent research has revealed that a good 80% of those companies, and the decision makers at those companies, are going to check out your website at least once before making that final hiring decision. The challenge is an enormous one […]

In business, trust is everything. Violate this tenent and your business is doomed. Maybe not today, but quite soon. Gaining the trust of a potential customer or client is always a challenge because we live in a skeptical world where the continuous white noise of commerce is everywhere. You must gain their trust or they […]

Your search engine optimization efforts and goals are vital to the health of your current and future business. Your social media marketing is an important cog in your overall online marketing machine but are you doing more damage out there than good? Working the proper social media platforms can greatly expand your traffic and your […]

There may be one certain thing that is slowly, and quietly, killing your brand and your dream. The most successful companies have long known what that is and have addressed it to the point where it becomes a major weapon in their long term success. Most entrepreneurs and small business owners seem to think that […]

Your SEO, your inbound marketing and your social media marketing efforts are all designed to drive traffic to your website. So, what happens after that traffic gets there? Are you driving them to the checkout? Are you making consistent conversions? If not, there may be some design challenges associated with your overall website. The only […]

Are you a leader or are you just a manager? You are the very top of the food chain at your company which means everyone looks to you for leadership. Being a leader doesn’t mean that you are the bossiest person around. It means stepping up and doing the things that need to be done […]

Is your mobile marketing strategy really mobile enough? In the last year, mobile has become the preferred way to search, browse and shop on the world wide web. In these days of brutal competition and short attention spans, your business must be poised to dominate on mobile devices. Otherwise, you will quickly lose ground to […]

Your branding and marketing efforts will always determine your viability and your bottom line. There are times, however, when a small business needs to go beyond the standard SEO and social media marketing strategies and reach out to customers and potential customers in a more meaningful way. Perhaps it is time to infuse some more […]

The whole reason for your SEO and social media marketing strategies are in place is to drive traffic to your site. You can’t just build it and expect them to come. Why are you doing what you believe you should be doing and no one is coming? The answers to this question are really what […]