Video is key on all platforms these days.

When it comes to video marketing, most small businesses know that it is a long term strategy designed to enhance their brand and to drive traffic and sales. But, there are those who just don’t seem to give video its proper due. It  has proven to be one of the most effective marketing strategies that […]

For a small and growing company, nothing could be more important than a solid social media marketing strategy. The social media scene,  however, can be an elusive and ever changing and it becomes a huge challenge to stay abreast of where your business needs to be. In some recent research released by Sprout Social, it […]

As we head into a new year, it an be challenging for a small business to stay optimistic as conditions and strategies continue to shift. Knowing where things currently rest, and where they may be going can be, can also be a challenging situation. In a recently published report issued by the US Small Business […]

The challenges you face everyday as an entrepreneur and small business owner can be quite daunting. Running a small company isn’t just about you and your product or service. It is, also, about your employees. If you can bring them in, get them to work as a team, get them to understand that they are […]

It is no secret that video can be the most effective part of any successful online marketing strategy. If you haven’t already incorporated video into your long term vision, you may quite far behind you rivals and competitors. In a benchmark research report published by Vidyard, the stark reality of video marketing comes in to […]

Search engine optimization continues to be the most valuable weapon any small business can use for long term online marketing success. The advantages of a solid and long term SEO strategy are many and it seems that, these days, a small business simply can’t grow without one. As another year comes to a close, Hubspot […]

Without a strong social media vision for your company, you may find yourself constantly scrambling to keep up with your rivals. The majority of your customers are out there so there must be some manner of strategy designed to reach them and drive them to you. Understanding the social media landscape is crucial and some […]

When it comes to your online marketing efforts, few options have as much impact as video. Many small businesses have yet to fully embrace the myriad forms but those that have are seeing a dramatic rise in brand awareness traffic and sales. Some recently published data by Wyzowl appears to demonstrate that now just may […]

How critical is your social media strategy to the future success of your company? Social media is everywhere and is an intricate part of millions of people’s lives every day. The most successful companies are leveraging social media to build brand awareness, drive traffic and make conversions.  Some recently compiled data by Vendasta, indicates just […]