Why AMP is critical to your mobile SEO
There has been much talk of late about AMP which stands for Accelerated Mobile Pages. These are HTML optimized pages that, when created and deployed, will greatly speed up the loading of your pages on any mobile device. Google has said that it is not currently a ranking factor but that may soon change. If […]
Why is your mobile marketing not working?
The most coveted audience out there right now are the mobile users. They are already more than 60% of the search engine traffic and consumers are, more and more, becoming locked on to their tablets and, of course, their phones. Most companies, be they service or retail, seem to be making an initial contact with […]
Some mobile marketing trends you need to do now
Mobile is here and it will remain here for quite a long time. If your business has not already incorporated mobile into your SEO and overall marketing strategy, then you are already way behind. Some recent trends in mobile marketing have developed that just may make your mobile presence more commanding. But, only if you […]
How to get more out of your mobile marketing
It can’t be important enough to stress how your SEO marketing needs to be fully entrenched on the mobile audience. It is widespread and is the perfect opportunity to get personal with your potential customer base. Businesses that have already taken advantage of mobile marketing technology are already reaping the benefits of a healthier bottom […]
Can you seize the attention span of a goldfish?
Capturing the mobile device user has always been a rather tricky thing and it looks to get a whole lot trickier. Recent research at Microsoft and elsewhere suggests that the human attention span has shrunk to just slightly more than eight seconds and it is largely due to mobile device usage especially cell phones. Attention […]
What will the new back-to-school season look like?
After Black Friday, the back to school shopping season is the most potentially profitable for retailers. Most have already made their plans and are putting the final touches on strategies and tactics. If you are a retailer, you had best be ready to go with all of your online marketing already in place. If not, […]
