The 7 Cs of Marketing: A Comprehensive Guide for Digital Success
Here, we delve into each component of the 7 Cs of marketing and explore how they can elevate your New England digital marketing efforts.
What Is SEO? Navigating the Shifting Landscape of Digital Marketing
What is SEO and is it still relevant in today’s ever-changing digital marketing landscaping? Yes. Yes, it is. Here’s why.
Business ready to grow? Here’s how to tell…
Taking your business to the next level can be a tricky thing. Have things been going reasonably well of late? Employees are happy and productive? Sales keep coming and margins keep growing? It is often difficult to try and determine when the right time is to grow a business. Here are a few signposts, however, […]
Use reviews to boost your SEO
Putting together a winning SEO marketing strategy for your business can be hard enough without your not using every possible tool in the toolbox. One of the best tools you can use is a positive review of your business or products. Recent marketing research has found overwhelmingly that more than 90% of all online purchases […]
Is your brand consistent across all of your platforms?
Is your brand consistent across all of your social media platforms? Is everyone out in social media land getting the same message about you and your company? You can’t leave anything to chance these days. Especially contact and engagement with customers or clients. Every single interaction must count for something. Every contact must drive traffic […]
Some recent social media stats you need to know
Social media success can be one of the keys to your overall SEO marketing success. The wind, however, tends to shift rather rapidly out in social media land so here is the most recent marketing data and stats that you need to know and start putting to use for yourself and your business. Believe it […]
This is how the Millennials engage with video
The Millennial generation (18-35 year olds) are heavily engaged with their electronics especially their mobile devices and with video. Video has taken on an enormous importance everywhere and no area more important than SEO marketing efforts. The upper end of the Millennial spectrum has begun to take their place as the major movers and shakers […]
Leveraging your organic search is where you grow
Far too many small businesses are intent upon throwing most of their financial resources into paid search while pretty much ignoring the true power of organic search. Impatience will do a company in rather quickly. While paid search can bring some immediate traffic, it becomes like a drug habit that must constantly be fed. The […]
Just a few tweeks to boost your social media success
Is your social media marketing giving you the ROI you want? The challenge always seems to be that business owners simply don’t take the time to design a plan with their SEO pros and marketing teams that is specific about where they want to be and how they intend to get there. This is especially […]
SEO sweet talkers you need to avoid
As a small business owner, you know time is money and that money is money. You also know that talk is cheap. Anyone can talk a great game but few, it seems, can actually play a great game when it comes to your SEO marketing strategies. There will be those so-called “experts” out there, maybe […]