Creating a social media strategy is the foundation of your small business in today’s world.

You’ve heard of them, but are influencers worth the time and investment to your brand? Here’s a closer look.

There is nothing more critical to your survival as a business than the customer service skills of your employees. Those business owners that do not properly train every one of their employees with regard to this crucial skill will find themselves without a business in a rather short period of time. The most effective way […]

So, thinks have been going well and you have decided it might be time to reach out to the largest country in the world with a social media campaign. Social media in China is not the same as it is in America or much of the Western world. The mindset is different and the agendas […]