Social media marketing can expand opportunities

Can an aggressive social media marketing strategy offer opportunities for growth and expansion? The answer seems to point to the affirmative so perhaps it may be time to re-examine your current strategies in the light of what has been happening over the last eighteen months or so. As this recent economy continues to stand on very shaky ground, it may be a good time to re-evaluate. Some recent research done by Sprout Social and e-Marketer, just may throw some light on where you may need to move to. The following is taken directly from those published reports:

 

 

 

Bar Graph: How quickly consumers expect a response on social vs. brands' average response times.

 

US Social Commerce Buyers Growth, 2017-2023 (millions and % change)

 

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-Written by Kevin Sawyer