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Taking advantage of social media as a B2B company is not something most B2B companies seem to consider. Those that do, seem to dismiss it as being rather low brow and fit only for the B2C companies. Video is one of the most potent marketing weapons any company has these days regardless of size. Here […]

Are you taking your social media marketing for the serious weapon that it is? Sadly, many small businesses are not. When you use your social media channels to inform and drive traffic, it is then that you will begin to realize the value it has. In addition, social media access is free. However, there may […]

Google recently confirmed what many have suspected for the last month or so. The search god has updated their parameters with regard to local search and released a statement stating that they are: “making use of neural matching as part of the process of generating local search results…”  The company stated that they are now […]

Growing your business and expanding your reach can be daunting to consider. The problem for most small companies is speed. Too many want to do it yesterday. Almost all who focus on speed never make it. They were not ready for it. Certain strategies were not in place. In the end, it is all about […]

It all begins with a potential customer going out to a search engine and trying to solve a problem or to somehow improve their life. Billions of queries are made everyday at the search engines. Fine tuning your SEO must be an ongoing priority for your company. But, what do you really know about the […]