Small biz continues to struggle with growth
Small businesses in the US continue to struggle with both an uncertain economy and stalled growth strategies. While inflation remains the major concern, finding workers to fuel potential growth is beginning to become a long term challenge. Many small companies are poised to grow and expand but simply are unable to find the needed workers […]
Ecommerce sales falling? This may be why…
Most businesses, regardless of size, have come to rely heavily on the ecommerce sector of their business. It is a painstaking process to set up and operate a successful ecommerce platform and not all companies are successful at it. Shopping cart abandonment is a serious challenge that has many a business must deal with. Some […]
Are your customers ready to jump ship?
The very life’s blood for any business or company is the customer. Without them, you won’t have a business for too long. The challenge is, quite often, understanding why the customer is loyal to you and how to keep them forever loyal. Some recent research from Zippia, focuses in on that and has come up […]
SBA warns small biz to stay vigilant
As we head into a new year, it an be challenging for a small business to stay optimistic as conditions and strategies continue to shift. Knowing where things currently rest, and where they may be going can be, can also be a challenging situation. In a recently published report issued by the US Small Business […]
US small businesses struggle with optimism
As economic and political instability continues, small business owners are becoming less optimistic about the economy and the state of small businesses. As challenges continue to mount, small business owners are working twice as hard to make a stronger future. In their recently released report, the National Federation of Independent Businesses measures the pulse of […]
Can you elevate your brand with social marketing and selling?
When trying to elevate your brand and drive traffic, social media marketing and selling just may be the most effective strategy your business has. But where to begin and how to continue? Knowing the current state of social media marketing and selling can be a place to start with regard to establishing a long term […]
Are you doing those things that lead to success?
The challenges you face everyday as an entrepreneur and small business owner can be quite daunting. Running a small company isn’t just about you and your product or service. It is, also, about your employees. If you can bring them in, get them to work as a team, get them to understand that they are […]
How content marketing improves your long term strategy
If there is one area many small companies don’t pay a whole lot of attention to, it is their content. Content can be one of the most important factors in any marketing strategy with regard to enhancing brand awareness as well as being an important tool with regard to driving leads. But, what direction to […]
Are search engines critical to your success?
Most successful companies invest in their online marketing strategy especially when it come to search engine optimization. But, are search engines all that critical to your long term success? Having a clear understanding of what the search engines are, especially Google, and how your potential clients and customers interact with them, could be some critical […]
Video can take your company to a new level
It is no secret that video can be the most effective part of any successful online marketing strategy. If you haven’t already incorporated video into your long term vision, you may quite far behind you rivals and competitors. In a benchmark research report published by Vidyard, the stark reality of video marketing comes in to […]
