Speed is everything when it comes to your online presence. Recently, Google has, once again, decided to dictate the course of business with a new speed update that is related to their beloved “user experience” concept. Basically, Google has declared that your rankings will suffer if someone clicks onto your site and then returns almost […]

The success of your social media marketing strategies can very well determine the long term success of your SEO planning. These two marketing strategies, which every business needs to survive and grow these days, are intricately linked and can mutually support one another in your quest to grow your business and your bottom line. One […]

Many small businesses and entrepreneurs have been struggling of late in their efforts to determine if their SEO marketing efforts are really making a difference in their overall business success. Those companies that are growing and thriving, however, know quite well that without specific SEO strategies that can applied across the length and breadth of […]

There will be times when you will come to realize that your online marketing may just need to go short in order to go long. Most small business owners have finally come to realize that they must have video content in their online marketing mix if they are going to succeed. The challenge has become […]

While things have appeared somewhat quiet on the marketing and advertising front for a while, things are about to heat up. The search gods at Google have been quiet for too long with regard to SEO and the social media landscape has been exploding and morphing for the last year or so. So, what should […]

Getting a competitive advantage over your rivals means that you must come to dominate search in your industry or profession. It is not a simple process and it is one that you must be diligent about if you are to stay abreast of the constant changes happening in search. There is much involved but there […]

When the subject of webinars gets brought up there are the inevitable yawns and quick dismissals. However, latest research from GoToWebinar just may make you sit up and take notice. Many companies of all sizes continue to use the webinar as a way to reach customers and educate them with regard to their products and […]

To say that the social media landscape is fluid and can change with lightning quickness is, of course, a severe understatement. Sometimes it can seem like both a blessing and a curse all at the same time. Much has changed on the social media front during 2017 and now there are certain imperatives and priorities […]

If you wish to succeed today, you know you need to be on social media. Having a piece of content go viral, however, is the holy grail that every small business searches for. For a business to have a chance to succeed at producing viral content, it simply can’t be a matter of chance. It […]

The latest research performed by Cisco is out and it declares that, by 2019, nearly 80% of all world wide web traffic will be video. Other research points out that American businesses, of all sizes, will spend a combined $10 billion over the next year on video marketing. If you have yet to venture out […]